Beyonce’s perfume ad is too hot to handle in the UK

The UK’s media watchdog group The Advertising Standards Authority (ASA) investigated the ad and deemed it ‘too sexually provocative’ to be seen by young children and will not be shown on British TV before 7.30pm

Fragrance manufactuer Coty UK says the ad was stylized in keeping with other ads in the genre, and not overtly graphic or explicitly sexual. At at no point was Beyonce naked, they added. A spokesman said: ‘The ad was intended to reflect the singer Beyonce’s personal “sexy chic” style.’

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