Perhaps the most iconic ad of all time, Apple’s “1984” has been repurposed a hundred times over. But this is the first time I’ve seen it turned against its creator.
The international crew behind DoubleTwist, a media software that promises to put “your iTunes library on any device,” created this animated parody to promote its Oct. 6 launch.
So, how do you feel about Steve Jobs being cast as Big Brother? The open-source community has long felt this way about Apple’s “walled garden” approach to its devices. And with more than 220 million iPods sold worldwide, not to mention the 50 million iPhones and iPod Touches, there might be a valid claim that Jobs is indeed the Kaiser of Conformity.
But will a cross-device iTunes knockoff really end that? Or will it just tide you over a few more months until you can afford the Apple device you really want?