Liverpool stadium to be called the Carlsberg Anfield


Liverpool FC’s proposed new stadium could be named Carlsberg Anfield as a naming rights deal could be part of a renewed partnership with the club’s primary sponsor.

The Danish brewer has been a sponsor of the Merseyside club for 18 years and has indicated that it is open to discussing the stadium-naming possibility when discussions over a new deal begin at the end of the season, according to reports.


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Filed under Brands, Sponsorship

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