Category Archives: Event

Boobs – Take care of them

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Filed under Controversial ad, Event, Fashion PR, Health Ads, Youtube

Yes to Lisbon – No to Lisbon

lisbon ff

The photocall launch of the Fianna Fail Yes-to-Lisbon campaign got a little confusing yesterday when Sinn Fein protesters calling for a NO vote turned up and stood amongst the Fianna Failers outside the Royal College of Physicians in Kidare Street, Dublin.

Poor PR stunt by Sinn Féin.

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Filed under Event, Irish Brands, Lisbon Treaty, Negative PR, Outdoor Marketing, Political PR, Political spin, PR, PR Photocall, PR Stunt, Product launch

Solidarity – Update

Solidarity

Quick update on our solidarity initiative. We have had an overwhelming response from across the marketing and PR  industry, some of the biggest names in the business are coming on board which is fantastic.

Interestingly enough but hardly surprising, several politicians have expressed an interest but I think this is out of self-interest more than anything else. There has also been alot of interest from the media but we are holding back on briefing them until we firm up on our strategy.

Social Media, PR (old school and new), public affairs, copy-writing, strategy and media buying are very well represented so far. One area that we need a dig out with almost immediately is getting a web presence live for the project.  Any takers?

Email us at: brandireland@gmail.com

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Filed under Blog, Blogger Outreach, Brands, Event, New Media, PR, PR Photocall, PR Stunt, Product launch, Social Media, Uncategorized

Free advertising in Camden

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Small businesses in Camden, London are getting free advertising advice from one of their neighbours RKCR/Y&R.

The agency has set up shop to offer free consultations and executions to local traders, stall holders and other independent retailers.

Richard Exon, the chief executive of RKCR/Y&R, said: “RKCR is based in Camden and felt we wanted to give something back to the community.

“The current economic climate can be hard on independent shops – if we can help make the slightest difference to local business by offering up our creativity, then we’re happy to do so.”

All of the creative work from the project will be put on view at the end of the week.

Wow, this is a very cooool idea, I love to see folk giving something back.

This is something that should be replicated here in Dublin. Theres lots of little businesses out there that dont have budgets for marketing and PR etc which could be the making or breaking of their businesses.

How about some of us get together in solidarity with small businesses who are  under pressure in the current climate  and give them some free expertise in the areas of marketing, PR, online or just simply good sound creative advice.

Anyone up for it??

If so drop me a line at brandireland@gmail.com

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Filed under Blog, Brands, Event

Barry’s Tea goes Absolutely Fringe

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One of Ireland’s favourite brand’s Barry’s Tea has teamed up with this years Dublin’s arts festival Absolut Fringe to present a mini-series of ‘Tea With…’ talks in the Metro Bosco Tent as part of this year’s festival.

Camille O’Flanagan from Barry’s Tea commented, ‘Absolut Fringe is an amazing festival showcasing all forms of the arts in Ireland and beyond. As an ongoing part of the ‘Tea With…’ series the talks with Absolut Fringe will see the brand continue to tap into the creative and cultural nature of its fans and take them to the fringe of where Barry’s Tea hasn’t gone before.’

For more information about Barry’s Tea With the Absolut Fringe visit www.barrystea.ie or become a fan on Facebook at www.facebook.com/barrystea.

Little tip, if you haven’t had a cuppa Barry’s recently get down to the supermarket and grab a box of Barry’s Gold Blend it knocks the socks off Lyons any day (Camille O’Flanagan, I’ll pick up the cheque @ reception).

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Filed under Event, Facebook, Irish Brands, Social Media, Sponsorship, Website

Gatorade – Jordan Performance Art

To honor Michael Jordan’s induction into the Naismith Memorial Basketball Hall of Fame, Gatorade created the Jordan Series, a set of six limited-edition labels commemorating his legendary career.

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Filed under Ambient Marketing, Brands, Event, New Media, PR Stunt, Product launch, Social Media, Viral

Bounty Paper Towels

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bounty03

Great stunt by Bounty to highlight the absorbency of their paper towels. On 7th Avenue in New York, busy commuters were greeted by a giant coffee cup knocked over and spilling onto the sidewalk – complete with steam and the aroma of freshly brewed coffee.

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Filed under Brands, Event, PR, Product launch, Social Media